1.  Always place an RSS feeds subscription button in your web sites, blogs, and product pages or e commerce page.  If you want to increase the number of your subscribers, which of course are also your potential customers, then make it available in your online pages.

2.  Regularly deliver fresh content which can be useful to your subscribers.  Although most subscribers expect announcements like product launch and best offers if they subscribe to your ecommerce sites, it would be good PR and a display of good will in your part if you can provide useful articles.

3.  You must provide descriptive title to your feeds. This will make it easier for your customers to know at a glance what could be the content of your feed.  Convenience of subscribers should always be your number one priority.

4. Always check your RSS for bugs and download problems.  Seek the help of a professional in this matter.  Maintaining a glitch-free RSS feeds is good customer service.  It's also a way of ensuring that your site can get accessed easily.  Besides, the reason you syndicate your site is to attract web visitors.

RSS is a novel approach to provide content and advertising directly to your customers' computers.  To maximize the technology, you should always update your content and ensure a trouble free RSS feeds.

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